EXHIBIT 10.14

AMENDMENT NUMBER ONE
TO THE
CANANDAIGUA WINE COMPANY, INC.
ANNUAL MANAGEMENT INCENTIVE PLAN


This Amendment Number One to the Canandaigua Wine Company, Inc. Annual
Management Incentive Plan (the "Plan") was approved pursuant to Section 8 of the
Plan by the Human Resources Committee of the Board of Directors of Canandaigua
Brands, Inc. (f/k/a Canandaigua Wine Company, Inc.) (the "Company"), acting in
its capacity as the Committee under the Plan. Capitalized terms used herein
which are not otherwise defined shall have the meanings ascribed to them in the
Plan and Annex A thereto.

1. NAME. The name of the Plan is hereby changed to "Canandaigua Brands,
Inc. Annual Management Incentive Plan."

2. DEFINITION OF COMPANY. The definition of the term "Company" as used in
the Plan and defined in Annex A to the Plan is hereby amended and restated to
read in its entirety as follows:

"Company" means Canandaigua Brands, Inc. and its Subsidiaries, except
when the context indicates that only the parent company is intended.

In witness whereof, Canandaigua Brands, Inc. has caused this instrument to
be executed as of March 31, 1998


CANANDAIGUA BRANDS, INC.


By: /s/ Richard Sands
---------------------------
Richard Sands, President